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Streamworks Blog

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5 Things to Consider When Choosing Paper

May 1, 2018 10:00:00 AM

In the world of sales and marketing, paper is where ideas unfold and your brand story is told.

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Earth Day Tips for Producing Environmentally-Friendly Print Projects

Apr 17, 2018 4:33:15 PM

Research shows that two-thirds of global consumers prefer to give their business to companies who give back to society. How do you reduce your printing environmental footprint in today’s world?

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9 Ideas To Increase Direct Mail Response Rates

Mar 20, 2018 10:00:00 AM

Whether launching a new campaign or trying to beat the control, direct marketers are always looking for fresh ways to increase response rates. Try one of these nine ideas to give your direct mail...

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Mining For Marketing Database Gold

Mar 5, 2018 10:30:00 AM

At Streamworks, we call it marketing gold, waiting to be mined.

It’s database marketing, a form of direct marketing that uses databases to gather, interpret, and analyze large volumes of information...

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Video Mailers: The Future of Direct Mail is Here

Feb 20, 2018 10:00:00 AM

Videos have mass appeal: that’s obvious from the popularity of YouTube and Facebook. (More than 500 million hours of videos are watched on YouTube each day.)

Videos aren’t going anywhere, and savvy...

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7 Direct Mail Tips and Tricks That Inspire Response

Feb 6, 2018 10:00:00 AM

Make your direct mail campaign into the workhorse it was always intended to be by following these few tips:

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4 Tips When Using Direct Mail with Inbound Marketing

Jan 16, 2018 9:26:00 AM

As our clients continue to expand their inbound digital marketing efforts, we hear a lot of questions about the value of direct mail in a increasingly digital world. However, determining how it will...

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The Role of Direct Mail in Agile Marketing

Jan 9, 2018 12:17:00 AM

If people are looking at and researching products and services online, it makes sense to follow up in the same digital medium, right? Not necessarily. As it turns out, some people have a tendency to...

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5 Ways Direct Mail Can Boost Your Digital Marketing

Aug 15, 2017 9:34:00 AM

It’s no secret that marketing has been transformed by the advent of digital communication. As devices and data delivery have advanced, so have the expectations of consumers.