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Streamworks Blog

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Email Marketing for Nonprofits: Strategies to Boost Support and Giving

Dec 11, 2024 2:28:52 PM

In today’s digital landscape, email marketing remains a powerful tool for nonprofits to engage supporters, share stories, and drive donations. Nonprofits email marketing is a crucial strategy for...

Man using a smartphone in a modern workspace, symbolizing mobile engagement with personalized URLs (PURLs) or QR codes in a direct response marketing campaign.

How PURLs Track Engagement Before Consumers Click or Convert

Nov 19, 2024 1:15:00 PM

Incorporating PURLs into direct response campaigns does more than drive clicks; it provides a strategic view of consumer interest, preferences, and behavior before they make a decision. A...

Woman using a hot water bottle for self-care, representing the early stage of the healthcare journey where consumers try home remedies before seeking professional care.

How Marketing Guides Patients Before Booking Healthcare Appointments

Nov 6, 2024 10:30:00 AM

This article will discuss healthcare marketing strategies, providing readers with an informative guide to creating impactful campaigns, exploring key approaches, and examining the implications for...

Visual of a full-funnel marketing strategy pinned to a corkboard, with colorful pushpins marking awareness, consideration, conversion, and retention stages—surrounded by hand-drawn analytics and growth charts.

Why Full-Funnel Marketing Is Key to Healthcare Success

Oct 29, 2024 3:05:41 PM

In healthcare, a patient's journey is unique, often complex, and influenced by many stages before making a decision. Full-funnel marketing—addressing every step of a consumer’s journey from...

Close-up view of a hand delivering a letter into a mailbox, symbolizing direct mail tracking, USPS delivery timing, and coordinated marketing outreach.

Track Direct Mail Delivery to Align Marketing and Boost Response Rates

Oct 23, 2024 10:15:00 AM

Tracking when your mail hits the mailbox gives you the insight to align your outreach—a follow-up email, social media ads, or other touchpoints—at just the right time. Tracking also helps you...

How Storefronts Can Fuel Your Nonprofit's Mission

Sep 25, 2024 10:15:00 AM

Cause Meets Commerce: How Storefronts Can Fuel Your Nonprofit's Mission

In today's world, social impact is no longer an afterthought – it's a driving force. Millennials and especially Gen Z, known...

Smiling male volunteer holding a name badge and giving a thumbs up, representing donor and volunteer engagement in nonprofit fundraising efforts.

5 Proven Strategies to Boost Donor Engagement and Retention

Sep 19, 2024 10:15:00 AM

Understanding and Nurturing Your Supporters

In fundraising, donor retention is just as important as donor acquisition. Cultivating a loyal base of supporters who are passionate about your mission...

Donor-Advised Funds: A Double-Edged Sword for Fundraisers

Sep 4, 2024 9:54:00 AM

Donor-Advised Funds (DAFs) have exploded in popularity in recent years. For donors, they offer tax benefits, investment growth, and streamlined giving. But what do they mean for those on the...

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The Hidden Costs of Page Builders: Short-Term Gains, Long-Term Pains

Aug 27, 2024 8:00:00 AM

While page builders offer an intuitive interface that can seem like a dream come true for non-technical users, their simplicity can mask potential long-term challenges. While they might appear to...