Streamworks Blog

This week's topic is focused on how to reduce direct mail expenses by selecting the right postage service. 

In Part One of this series, we discussed the variety of ways that digital marketing can drive donations to your organization. 

Choosing the right paper for your direct mail campaign involves several factors, and cost comparison should be one of them.

There can be worthwhile postage discounts for drop-shipping your marketing mail for mailings that are geographically concentrated.

We are continuing our series on cost reduction strategies with a tip about mail production. Each week's tip will help you develop direct mail campaigns with built-in savings.

We are continuing our series on cost reduction strategies with a tip about print production.

The most common question we get asked is, how can I reduce my direct mail cost?

When it comes to your digital marketing efforts, four key areas hold the highest importance: your website, social media, email, and digital advertising.

In today's world of constant engagement, social media is a marketing must. The numbers don't lie: if you want to reach a broad audience of potential donors, you'll need social to be part of your...

According to the USPS, 40% of direct marketing success depends on the customer list you use.

These days you need a website, no matter what you're selling. A website works for you 24/7, so you want to make sure it leaves a lasting impression.

Fundraising is an integral part of the nonprofit sector, and a necessary aspect of any marketing initiative.