Direct Mail Inspiration for Interactive Design
Designing a direct mail piece that actually piques your recipient’s interest can be challenging.
Streamworks Blog
Introducing the Stand Out Stretch Letter Package
Watch this video to discover how the Stand Out Stretch Letter Package can boost response and stand out in your customer's mailbox.
Social Media Content Length: The Good, the Bad and the Wordy
When it comes to online content, there’s one constant: the rules are always changing.
Increase Direct Mail Accuracy and Lower Production Costs with Intelligent Inserting
Direct mail often drives 10-30x higher response rates than digital tactics, especially among millennials.
Geofencing & Remarketing: How to Find & Keep Your Best Customers
As digital initiatives take up more and more of companies’ marketing budgets, many clients are asking which tactics actually work—and why.
Why You Should Track Your Next Direct Mail Campaign
When sending time-sensitive mailpieces such as checks, statements or sales offers, it’s critical to know when your mail has been delivered.
8 Ways Personalization Can Boost Direct Mail Response
When it comes to your marketing, a name could be the difference between mediocre and outstanding results.
Capture New Donors by Re-Engaging Lost Website Visitors
Everyone has a website but is yours growing your donor base?
7 Direct Mail Formats Designed to Deliver
All direct mail is not created equal.
Tips on How to Plan an A/B Test
One of the best ways to get to know your consumers is through A/B testing.
Using Emotion to Drive Response in the Digital Age
In today’s world of dynamic keywords and search rankings, it’s easy for copywriters and content specialists to focus their energy on satisfying the algorithmic directive for achieving optimal SEO...
3 Keys to Effective Data-Driven Lead Generation
For today’s marketer, information truly is power.
The wealth of data available to us thanks to online platforms, technology and consumer use is staggering—and incredibly useful in building...