What's the Difference Between CASS™ and NCOA™?
Every direct mail marketer aspires to effectively and affordably contact their target demographic at the ideal moment and with the ideal message.
Streamworks Blog
3 Tips for Using Print in the Digital Age
Some may think printing is dead but boy, are they wrong.
The Perfect Match for Donors and Your Cause
Even the most loyal supporters can lose interest. Gamification is a great way to keep donors engaged and rewarded.
Tips for Creating an Attention-Grabbing Annual Report
When recruiting new donors or even impressing sustainers, having an annual report that grabs and keeps their attention is an essential tool for your marketing strategy.
Nonprofit Industry News
At Streamworks, we pride ourselves on offering solutions. Below are some key takeaways regarding the state of the printing industry today as it affects the nonprofit industry.
Bridge the Gap Between Online and Offline Marketing with Postal Retargeting
Creating a multi-channel marketing strategy that combines traditional and digital tactics is essential for reaching your business goals. Postal retargeting allows you to recapture the attention...
5 Ways Social Media Marketing Can Support Your Direct Mail Campaigns
Modern growth marketing requires companies to adopt a multi-channel marketing approach.
Turn First-Time Donors into Lifelong Supporters
Many people say that a donor isn’t a donor until they’ve made their second gift.
How to Write Copy that Converts
A picture is worth a thousand words, but compelling copy is just as important.
Build Excitement with Donors and Invite them to Stay Engaged
A great stewardship program starts with making donors feel valued.
How to Make a Wow-Worthy Welcome Kit
According to Bloomerang, the average retention rate is a measly 30% for first-time donors.
Anatomy of a Mail Piece
Did you know that your letter-size mailpiece won't qualify for automated rates unless it meets the aspect ratio? This is just one aspect of a mail piece to keep in mind.