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5 Ways Social Media Marketing Can Support Your Direct Mail Campaigns
Modern growth marketing requires companies to adopt a multi-channel marketing approach.
Modern growth marketing requires companies to adopt a multi-channel marketing approach.
Many people say that a donor isn’t a donor until they’ve made their second gift.
A picture is worth a thousand words, but compelling copy is just as important.
A great stewardship program starts with making donors feel valued.
According to Bloomerang, the average retention rate is a measly 30% for first-time donors.
Did you know that your letter-size mailpiece won't qualify for automated rates unless it meets the aspect ratio? This is just one aspect of a mail piece to keep in mind.
Bridge the gap between online and offline marketing with Postal Remarketing.
Give your guests the tools they need to attend your event and feel welcome with an engaging direct mail format that does it all.
Planning events is stressful enough without worrying about getting people to show up.
Generating unique campaigns for different segments of your direct program is a great way to increase your ROI, but how can you be sure they're as effective as you want them to be?
According to the Direct Marketing Association, the average direct mail response rate is between 5% and 9%, making direct mail more effective than other promotion methods.
Direct mail is still the tried and true way to engage with your customers.