Streamworks Blog | Streamworks (5)

Elderly woman in a wheelchair smiling while surrounded by doctors and nurses clapping in a hospital hallway, symbolizing patient care and recovery.

Building a Grateful Patient Program

Jun 20, 2024 11:00:00 AM

In the competitive landscape of healthcare philanthropy, hospitals and health groups constantly seek innovative ways to engage supporters who are passionate about their mission. One effective...

Illustration of a URL being shortened with scissors cutting a web address

Vanity URLs and QR Codes in Your Marketing Mix

Jun 13, 2024 11:46:00 AM

In today's digital age, connecting with your audience across various platforms is vital. But how do you seamlessly bridge the gap between offline marketing materials and the online world? Two...

Illustration of a laptop displaying charts and analytics, connected to icons representing people, communication, and gears for teamwork and productivity.

Why Data is the Secret Weapon of Successful Fundraising

Jun 5, 2024 10:46:00 AM

Nonprofit fundraising thrives on connections. You know your cause is worthy, but it takes a strategic approach to reach the right audience and inspire them to donate. While donor lists are a...

Young boy shouting through a megaphone against a green chalkboard background

Conversions vs. Contributions Deciding on the Right Email Tactic

May 28, 2024 10:15:00 AM

In the digital age, email remains a powerful tool for both marketing and fundraising. However, a distinct difference exists in email marketing between a promotional e-blast and a targeted...

A/B testing concept with smiley faces and scales labeled A and B in front of a social media post illustration

The Fundamentals of A/B Testing

May 20, 2024 9:44:36 AM

Optimizing Direct Mail and Email Marketing

In the marketing world, data reigns supreme. But how do you extract the most valuable insights from your campaigns? Enter A/B testing, your secret weapon...

The Power of Monthly Giving: Building a Sustainable Future

Apr 22, 2024 10:00:00 AM

Monthly giving programs offer a reliable and steady income stream, empowering nonprofits to plan, invest in long-term projects, and expand their impact. From aiding humanitarian efforts to supporting...

Hands holding a gift tag with a red heart decoration next to the text “#GivingTuesday” on a light blue background.

Giving Tuesday: Campaign Ideas That Work

Oct 25, 2022 10:30:00 AM

Except for December 31st, Giving Tuesday is the most charitable day of the year.

Flat lay of nonprofit direct mail pieces featuring photos of a woman hugging a dog, donation messaging, and call-to-action details for Up North Animal Rescue.

Bridge the Gap Between Online and Offline Marketing with Postal Retargeting

Jul 12, 2022 10:00:00 AM

Creating a multi-channel marketing strategy that combines traditional and digital tactics is essential for reaching your business goals. Postal retargeting allows you to recapture the attention of...

Hand using a coin to scratch off a promotional card featuring a red Kia car with a frosted windshield.

Introducing the Scratch-off Mailer

May 4, 2021 10:00:00 AM

Encourage offer redemption with the Scratch-off Mailer.

an illustrated graphic of marketing assets

Get Results This #GivingTuesday

Nov 3, 2020 10:30:00 AM

If you're a nonprofit, chances are you've heard of GivingTuesday.