Grow Sales By Re-Engaging Lost Website Visitors
Everyone has a website but is yours growing your sales?
Streamworks Blog
How to Create Irresistible Offers that Generate Leads
In the golden age of outbound marketing, generating leads fell to a sales team armed with little more than cold call lists and some spray-and-pray marketing campaigns. Today, inbound marketing...
Mining For Marketing Database Gold
At Streamworks, we call it marketing gold, waiting to be mined.
It’s database marketing, a form of direct marketing that uses databases to gather, interpret, and analyze large volumes of...
Four Secrets to a Highly Effective Direct Mail Lead Nurturing Campaign
What happens when you acquire a new lead? Do you, A) Send it straight to sales? B) Enter it into a database, then forget about it? Or C) Nurture it, maintaining consistent contact that establishes a...
Which Email Marketing Metrics Should Be Tracked?
Diving into the world of email marketing analytics can seem a bit overwhelming, especially with the wide variety of metrics to keep track of. How do you know which email metrics to track and how your...
Drip Marketing :: How To Close a Sale Without Making a Call
It was one of the biggest phone calls of our contractor client's life: He and his wife were about to become first-time grandparents. The two dropped everything to visit their daughter, her husband...