What's the Difference Between CASS™ and NCOA™?
Every direct mail marketer aspires to effectively and affordably contact their target demographic at the ideal moment and with the ideal message.
Every direct mail marketer aspires to effectively and affordably contact their target demographic at the ideal moment and with the ideal message.
You work hard: we get it. And half the battle is finding ways to reach out to potential donors.
As a marketer, you must stay on top of trends and have strategies to keep current.
Even the most loyal supporters can lose interest. Gamification is a great way to keep donors engaged and rewarded.
Data privacy laws exist to protect individuals' personally identifiable information (PII) from mishandling, abuse, and malicious use.
Did you know that American businesses, on average, spend $20 billion a year on promotional products?
When recruiting new donors or even impressing sustainers, having an annual report that grabs and keeps their attention is an essential tool for your marketing strategy.
Managing vulnerabilities and patches are vital components of your company's IT and security game plan. How can you help safeguard your infrastructure from cyber threats and critical...
You've decided you want to purchase some promo items for your business — now what?
When you order something online from consumer retailers, you know EXACTLY when your item will arrive at your door with email or app notifications.
With six months of 2022 under our belts, it's an excellent time to see what has been working for nonprofits this year and things to be aware of in the months ahead.
We've all heard the news. It seems a major new one comes out every month or two. They have creative and memorable names like "Eternal Blue," "Heartbleed," and "Shellshock." And when paired with...