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Streamworks Blog

Close-up of USPS Forever stamps with American flag and 'FREEDOM' text on white envelopes, symbolizing discounted postage compliance and U.S. mail regulations.

How to Get USPS Discounted Postage Rates and Stay Compliant

Dec 18, 2024 1:29:10 PM

For businesses and mailing companies that use direct mail campaigns, getting discounted postage rates is important. This helps control costs for First-Class Mail® and Marketing Mail™. Mailing...

 2024 Informed Delivery Promotion graphic with USPS mail truck, mailbox, and person using smartphone

Should Your Business Be Using Informed Delivery™ Ad Campaigns?

Jul 22, 2024 9:00:00 AM

Building Brand Awareness Through the Mailbox

Informed Delivery® is a free service from USPS® that lets residential and business customers preview their letter-sized mail digitally. This includes...

USPS postage rates

Understanding the Latest USPS® Postage Rate Changes

Apr 18, 2023 10:00:00 AM

USPS® has proposed rate increases; if approved, the updates will go into effect on July 9th.  

Examples of approved basic USPS indicia formats for First-Class Mail, Presorted, Nonprofit, and Marketing mail

Stand Out with Permit Imprint Indicia

Jun 8, 2021 10:00:00 AM

According to the Direct Marketing Association,  the average direct mail response rate is between 5% and 9%, making direct mail more effective than other promotion methods.

Examples of different types of USPS postage stamps including presorted first-class, first-class card, presorted standard, and nonprofit organization

Why You Should Be Using Precanceled Stamps

Mar 9, 2021 10:00:00 AM

Many direct marketers believe an envelope with a stamp will get noticed more often and portray a personal touch to a direct mail campaign.

a paper airplane carrying a piece of mail

Reduce Your Direct Mail Costs with USPS® Marketing Mail

Sep 29, 2020 10:30:00 AM

This week's topic is focused on how to reduce direct mail expenses by selecting the right postage service.