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Streamworks Blog

Why Data is the Secret Weapon of Successful Fundraising

Jun 5, 2024 10:46:00 AM

Nonprofit fundraising thrives on connections. You know your cause is worthy, but it takes a strategic approach to reach the right audience and inspire them to donate. While donor lists are a...

What's the Difference Between CASS™ and NCOA™?

Mar 7, 2023 10:30:00 AM

Every direct mail marketer aspires to effectively and affordably contact their target demographic at the ideal moment and with the ideal message.

A Quick Guide to Vulnerability Scanning

Aug 16, 2022 10:00:00 AM

We've all heard the news. It seems a major new one comes out every month or two. They have creative and memorable names like "Eternal Blue," "Heartbleed," and "Shellshock." And when paired with...

How to Use Data Classification to Protect Your Information

Jul 19, 2022 10:00:00 AM

In a previous post, we shared how to start protecting your sensitive data.

How to Protect Sensitive Data - Encryption, Backups, and Destruction

Jun 21, 2022 10:00:00 AM

In a previous article, we discussed how to start protecting sensitive data. We defined sensitive data (hint: it's any private and confidential information that you must safeguard from all...

How to Protect Sensitive Data—Getting Started

May 17, 2022 10:00:00 AM

Let's start with a definition.

Sensitive data is any private and confidential information that you must safeguard from all unauthorized users.

Reduce Your Direct Mail Costs with Match Effect

Nov 10, 2020 10:30:00 AM

Continuing with our Direct Mail Cost Reduction series, this week's topic is focuses on how to reduce direct mail expenses by testing the "Match Effect."

Nonprofit Integrated Marketing Techniques

Oct 27, 2020 2:30:00 PM

We've covered a variety of mediums that you can use to get your message in front of your donors.

Reduce Your Direct Mail Costs with Clean Data

Sep 8, 2020 10:30:00 AM

We are continuing our series on cost reduction strategies with a tip about mail production. Each week's tip will help you develop direct mail campaigns with built-in savings.

Getting Started with Nonprofit Audience Creation

Jan 28, 2020 10:30:00 AM

If you don't know who you're marketing to, how do you even begin to craft your messaging? It's essential to know the interests, lifestyle, and motivations of your target audience.

How to Choose a Print Partner (and Keep Them Honest)

Aug 13, 2019 2:00:00 PM

When it comes to your business, choosing a print partner that you trust is one of the most important decisions you can make.