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Streamworks Blog

Illustration showing AI-powered list building and direct mail envelope with the text 'Smarter Acquisition Lists with AI' and 'Improving Direct Mail Performance'.

AI in Direct Mail: Smarter Acquisition Lists

Apr 17, 2025 9:00:00 AM

Your list isn’t just important in direct mail—it’s everything. No matter how compelling your creative or offer is, if your mail doesn’t reach the right audience, it won’t perform. Managing multiple...

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How Storefronts Can Fuel Your Nonprofit's Mission

Sep 25, 2024 10:15:00 AM

In today's world, social impact is no longer an afterthought – it's a driving force. Millennials and especially Gen Z, known for their activism and social consciousness, are leading the charge. A...

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Appending Data and Finding Missing Pieces

Jul 31, 2024 11:15:00 AM

Direct marketing thrives on laser-focused outreach. But a cluttered customer file with missing information can scatter your shot. This blog post equips you with the tactics to append valuable data...

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Use Data Appending to Find Missing Customer Info

Jan 26, 2015 2:50:00 PM

Unless they’re regaling you with the details of their recent gall bladder surgery, there is no such thing as “too much information” when it comes to your customers. The more you know about your...