Donor Journey - A Honeycomb Approach

The Buzz About Building Better Donor Journeys is your go-to guide. Inspired by the structure and collaboration within a beehive, this resource introduces a "honeycomb approach" to donor cultivation—helping you attract new supporters, nurture existing ones, and optimize communication for every stage of the donor lifecycle.

What You'll Learn:

• Why smarter targeting with philanthropic engagement databases can outperform traditional list buying.

• The pros and cons of acquiring new donors—and what to expect long term.

• Tailored strategies to engage six key donor segments: New Donors, Major Gifts, Mid-Level Givers, Active Donors, Monthly Sustainers, and Lapsed Donors.

• Practical tips for building trust, showing appreciation, and re-engaging supporters in meaningful ways.

Whether you're just starting or refining your fundraising efforts, this free download equips you with practical insights to build a thriving, loyal donor base.

Download the brochure now and start building your fundraising hive!