A graduate of the University of Minnesota-Duluth with a degree in marketing, Bill Hedahl is a 30-year veteran of the direct marketing and printing industries. He has spent 29 years and 6 months of that time with Streamworks. He first joined Streamworks as the accountant, tasked with converting a manual accounting system to an automated one. He has worn many hats throughout the years including marketing, production and sourcing and selling premium incentives. He was the Managing Partner at Expedite Direct Mail & Fulfillment before it joined forces with Action, Inc. to become Streamworks.
Today, Bill uses his wide breadth of experience and knowledge to lead Streamworks’ finance team. But Bill’s days are not just filled with profit and loss statements. He also works with clients and counsels them on the best way to achieve their marketing goals with an eye focused on their bottom line.
Bill @ work
His ability to quickly size up a situation and offer creative solutions may be fueled in part by the 10 cups of coffee he drinks each day.
Bill @ play
A guaranteed shoe-in for the Woodbury Future All-Stars Coaching Hall of Fame (if it existed), Bill has led his daughters’ softball teams through the triumphs and tribulations of competition through the years. When he’s not at the softball fields, he can be found cruising the local lakes and rivers on his boat or listening to one of the 6,500 songs on his iPod. In his dream world, Bill would not be a direct marketing and finance guru, but the lead singer AND lead guitarist of a rock band named Legacy. Hey, it could happen!
Bill @ home
Bill bleeds purple and gold (or navy and red, depending on the season) as a Vikings and Twins super fan. In addition to armchair quarterbacking, Bill’s time at home is spent working through his Netflix queue, keeping abreast of politics and current events and exploring his love of bacon.